Tuesday, April 28, 2009

I have no idea what the company Havells does. But I adore their ad. It shows a family of 3 – mother and 2 kids – in probably a warehouse full of wires and things like that. The mother is cooking rotis but since the pan is hot she burns her hand every time she tries to lift the roti off it. The elder kid gets up, picks up a piece of pliable metal and fashions a tong out of it which he then hands it over to his mother. I just love the adoring look the mother gives as she serves roti to the child – there’s love, wonder and pride in it. Too good! It doesn’t give me any idea about what the company does but this ad fills me up with something warm and hence I like it.

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