I guess the ones using the term "गुडिया" don't remember (or are choosing not to remember) what the late Mrs. Indira Gandhi did to those who once called her "गूंगी गुडिया" (a dumb doll). The BJP might be just 29 year old as a party but what's the age of their prime-ministerial candidate? Just having a web site and sending SMS to people doesn't make you a "cool dude", grandpa.